Supplier Responsibility Code of Conduct

At Amplify, we adopt considered, conscious decision making to create ideas that move culture forward with positive and long-lasting impact.

Our work-in-progress mentality means we aim to improve the impact we have on our people, the wider cultural landscape our work exists within and the planet we live on.
Questioning the little things every day to constantly innovate and find the inch of improvement that adds up to something bigger.

Our industry is often criticised for its negative impact, and challenged for its lack of actionable solutions to improve the environmental, social or cultural value of its work. We want to change that. As a leading global agency and certified B Corporation, we know we have an opportunity and the potential to create positive change. But we also know we can’t do it alone.

As a key stakeholder of Amplify, we ask you to commit to:

Amplify is committed to creating a safe, respectful, and inclusive environment. We trust our staff and extended crew to act professionally in any setting when representing Amplify. Our behaviour Code of Conduct, available here, applies to all individuals working on behalf of Amplify, including staff, freelancers, suppliers, contractors, and partners.

Our shared responsibility is to ensure that everyone feels respected, valued, and safe at all times, with clear communication channels for feedback and reporting.

Further information is available in our Dignity at Work policy available here.

We ask all our suppliers to complete our supplier audit questionnaire as part of our new supplier set up process. This can be viewed here.

Our environmental memo provides on-site guidance to work towards achieving our environmental mission to challenge the status-quo to make more informed, sustainable decisions as standard. This can be viewed here.

Measuring our environmental impact has the power to transform behaviours and influence the way projects are delivered in the future.

We focus on accurate and targeted carbon and waste data-tracking to help build learnings to continually reduce our impact ensuring accountability, transparency and continual improvement. As part of this, you may be asked to provide information on production, travel and transport, food and energy. This will help us to report the most accurate carbon impact; the report can then be shared with you to help build learnings for future projects.

The Amplify team will share further information and templates if relevant for this project.

We're always keen to receive feedback from our suppliers, partners and stakeholders on how we're doing as an agency.

If you would like to provide any​ suggestions, feedback or grievance in relation to this responsibility code of conduct, our lobbying and advocacy practices, or our business operations more widely:

1. Please use this​ form. This will be reviewed ​f​ortnightly by our People + Culture​ Director and ​Head of Responsibility + Impact​ (our dedicated Grievance Managers)
2. Where contact details have been provided, we will provide a written response within 14 business days.
3. Where possible, we encourage you to discuss any grievance with your immediate contact at Amplify. We hope the majority of grievances can be resolved at this stage. Where a more formal grievance is accepted, the following path to resolution will be followed:

• • Acknowledgement (14 business days): you will recieve a confirmation of receipt and summary of next steps. If we determine the issue does not qualify as a formal grievance, we will provide a written explanation as to why.
  • Investigation and communication (10-15 days): we will investigate the claim and provide regular updates at each stage of the resolution process. There may be requirements for further details to be provided.
  • Resolution (30 days): we aim to reach of resolution within 30 days and will confirm in writing once the grievance has been closed. f you wish to appeal the decision you should provide this within 5 working days unless not reasonably practical to do so
    

All feedback will be investigated without fear of retaliation.

We maintain a confidential log of all suggestions, feedback and grievances as well as outcomes and evidence of resolution that is reported on annually and presented to our leadership team. Even in years where no grievances are filed, we review our tracking systems annually to ensure they remain functional and accessible.

As a certified B Corporation™, our Responsible Business Policy maps out our commitment to all our stakeholders across our People, Practice and Planet pillars.

Each pillar includes specific commitments aligning with the United Nations Sustainable Development Goals. These are connected to tangible key performance indicators (KPIs) that are measured and monitored as part of our action plan to help transition our practices across our business operations, client projects and employee behaviours.

For more information on our Responsible Business Policy or this Responsibility Code of Conduct, please contact jennie@weareamplify.com.