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Sony: Talking Football, Talking Sony

Amplify developed a football brand platform for Sony's football partnerships.

Brands, the Patron Saints of Good Stuff

We explore the key role brands now play in our social lives, good and bad.

Brands, the Patron Saints of Good Stuff

Alcohol: Brand Platform Innovators

We put the spotlight on a sector that has led the evolution of brand platforms.

Alcohol: Brand Platform Innovators

Amplify’s Summer Update

A quick update on all things Amplify this summer

Amplify’s Summer Update

Is Branding Entertainment?

How brands can help galvanise traditional entertainment mediums

Is Branding Entertainment?

Honda & Agents of Change collaboration

Agents of Change draw inspiration from the Honda CR-Z to create an installation at the RCA

Honda & Agents of Change collaboration

The Dream Factory presents the Heritage Orchestra

A little bit of insight into one of our cultural engineers and their Dream Factory workshop.

The Dream Factory presents the Heritage Orchestra

Four Roses: Speakeasy

Amplify create a secretive brand platform to launch Four Roses Bourbon to a new audience.

Four Roses: Speakeasy

Heineken: San Miguel finds the ‘Hidden Depths’ of hard to reach consumers

Aim was to target and engage the urban 25-35 males group through challenging them to 'look that little bit deeper'

Heineken: San Miguel finds the ‘Hidden Depths’ of hard to reach consumers

Honda: What dreams are made of…

Amplify launches the CR-Z, Honda's sporty hybrid coupé.

Honda: What dreams are made of…

Rowntree’s Randoms: Shouting it from the jelly tea pots

Getting 16-24 year olds to go head over jelly giraffe for Rowntree’s Randoms

Rowntree’s Randoms: Shouting it from the jelly tea pots