The Soho House Talks
By Tosh Ohta | Head of Client Development
The Young Blood talks, in collaboration with Soho + Shoreditch House.
Amplify have an upcoming series of talks, deep diving into all things Young Blood: An Exploration of British Youth Culture.
1. Young Blood: The Project
An overview of the Young Blood project by Amplify's Head of Planning Krupali Cescau and Head of Insight Bexy, who will discuss what brands can learn from our findings. Breakfast served from 8:30am talk starts at 9am. Thursday 5th May, 76 Dean Street, 08:45-10:00
2. Defining a Generation: Panel Discussion
This cultural panel talk will explore the hopes, fears and realities of growing up in today’s Britain, with input from leading youth influencers including Sick Chirpse, Urban Nerds, Vicky Grout and Wavey Garms. With a performance of the 'Young Blood' poem by James Massiah. Monday 9th May, Shoreditch House, 19:00-21:00
3. Young Blood: Branded Youth
Discussing what marketers can learn from our findings. Looking at responses to spending habits, brand relationships and the supreme power of authenticity. Thursday 12th May, Soho Works, 11:00-12:30
4. Young Blood: Film Screening
A screening of all the films with an intro and Q&A afterwards with writer and director, Bexy Cameron. Wednesday 1st June, 76 Dean Street Cinema, 19:00-21:00
5. Gender, Identity + Death of Rebellion: Panel Discussion
Head of Insight, Krupali Cescau chairs an all-female panel discussion on the Young Blood project, alongside Bexy Cameron. Monday 13th June, Soho Works, 19:00-21:00