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Sony: Talking Football, Talking Sony
Amplify developed a football brand platform for Sony's football partnerships.
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PlayStation: Massive Awareness Game
Amplify created two launch events within one day for PlayStation UK and EU to create awareness for their new online only multiplayer action game MAG.
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Stuff we've found...
Sep 02, 2010 posted by Vicki
Today marks the first day of the PlayStation MOVE launch campaign in Manchester's Printworks. This mass sampling campaign will see us visiting entertainment complexes and universities across the UK over the next three months.
Sep 02, 2010 posted by Jonathan
Tipp-Ex have come up with a great interactive marketing campaign that has been neatly integrated into You Tube. Have to wonder how much they will sell from it though - if you use a computer do you ever need Tipp-Ex?
Sep 02, 2010 posted by Nick
Amazing collaboration between Arcade Fire and google to create a personalised music video and show drive usage /downloads of Google Chrome. (It only works on Google Chrome!)
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